Font Licensing 101: Do Graphic Designers and Clients Need Separate Licenses?

Do I need to purchase separate font licenses for myself and my clients?

It depends on how the font will be used and who will have access to the font files. Here’s a breakdown of common scenarios:

• If you (the designer) are using the font to create designs for a client (such as a logo, branding, packaging, or social media graphics), you only need one license for yourself. Your client does not need their own license unless they want direct access to the font files for future use.
• If your client needs to install or use the font files (for example, to create their own graphics, use in Canva, or edit documents), they must purchase their own separate license (or you may purchase it on their behalf).
• If you (the designer) are using the font for multiple clients, a single license usually covers this, as long as the font remains installed on your own computer and you are not transferring the files. However, if you are providing multiple clients with editable templates that include the font, or if the font files are being shared in any way, each client must purchase their own license.
• If you work within an agency or team setting, check the licensing terms to see if a multi-user license is required. Standard licenses typically cover a single user, meaning each designer using the font must have their own license.

Encouraging clients to purchase their own licenses when needed ensures compliance with font licensing terms and supports independent type designers. If you’re ever unsure about a specific use case, feel free to reach out!